You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Natalie Granik Seidman.
ANA has found 1 results for you, in 205 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

A fragrance brand's image and scent test results

Achieving the proper balance between a fragrance brand's image and scent is necessary for its continual success or to a launch. Successful marketers understand the emotional drivers of their target demographics and work to create a fragrance brand...

Catalogue: ESOMAR Fragrance Research Conference 2003
Authors: Natalie Granik Seidman, Timra L. Carlson
March 16, 2003
×

Citation

Seidman and Carlson (2003a, March 16). A fragrance brand's image and scent test results . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/a-fragrance-brand-s-image-and-scent-test-results-